Today, Merz Aesthetics®, one of the world’s leading medical aesthetics businesses, announced a partnership with international model Izabel Goulart and Kevin Trapp, professional football player for Eintracht Frankfurt and the German National Team, for the EMEA region. The partnership is the couple’s first joint campaign and is centered around opening a conversation about minimally invasive aesthetic treatments and a self-confident, self-empowered approach to holistic care and appearance. It includes an omnichannel campaign as well as engagements over the year.
During the campaign, the couple will share their personal view on self-confidence, their treatment experience and self-care tips – as they partnered with Merz Aesthetics.
Goulart and Trapp partner with Merz Aesthetics to fuel confidence in an authentic way. Both have worked purposefully throughout their careers to become the best version of themselves. “Medical aesthetics is about feeling good inside and out and doing all the things that empower yourself,” says Goulart. “So, choosing the right treatments has always been very important for me. And science is what fascinates me. That’s why I am very excited about the partnership with Merz Aesthetics.”
“In Merz Aesthetics, I found a partner that offers the opportunity to care about my appearance in a natural-looking way. Working with the latest technologies, they are constantly looking for innovation and new science-backed treatments. I also appreciate that Merz Aesthetics is a family business with a long heritage strongly anchored in German culture,” says Trapp about the partnership.
“At Merz Aesthetics, we are very excited to announce this unique, first-of-its-kind partnership for the EMEA region. We are proud to be partnering with two highly successful individuals who share our values as an organization. Kevin’s authenticity and confidence, as well as Izabel’s passion for beauty and well-being, are a perfect match for us,” says Gonzalo Mibelli, President EMEA at Merz Aesthetics®. “We look forward to a great year together as we empower even more people to confidently make decisions about their appearance and self-care.”
About Merz Aesthetics
Merz Aesthetics is a medical aesthetics business with a long history of empowering health care professionals, patients and employees to live every day with confidence. We aim to help people around the world look, feel and live like the best versions of themselves — however they define it. Clinically proven, its product portfolio includes injectables, devices and skin care treatments designed to meet each patient’s needs with high standards of safety and efficacy. Being family owned for more than 115 years, Merz Aesthetics is known for building unique connections with customers who feel like family. Merz Aesthetics’ global headquarters is in Raleigh, N.C., USA, with a commercial presence in 90 countries worldwide. It is also a part of Merz Group, which was founded in 1908 and is based in Frankfurt, Germany. Learn more at merzaesthetics.com.
The Brand Ambassadors
About Izabel Goulart
Izabel Goulart is a Brazilian fashion model who has achieved huge success in her career. She made her modeling debut in the early 2000s. Later, she started working with renowned brands and graced the cover of glossy magazines, which made her a global icon. She became a well-known face for international campaigns and presents global brands on runways across fashion weeks ever since. Izabel Goulart has also been featured in a number of television shows and films, including “Two and a Half Men.”
Izabel Goulart Instagram Profile: @izabelgoulart
About Kevin Trapp
Kevin Trapp is a German football player. After three successful years at Paris Saint-Germain, he has been playing at Bundesliga Club Eintracht Frankfurt since 2018 and won the Europa League in 2022. He has been a regular member of the German national team squad since 2015. In addition, Kevin tries his hand in other areas: he has launched his own capsule collection at About You and is co-founder of the oat milk company, Mølk.
Kevin Trapp Instagram profile: @kevintrapp
Media Contact
Alison Brown
Global Corporate Communications
Merz Aesthetics
6501 Six Forks Road Raleigh, NC 27615
919-985-7947
Media@merz.com